As an affiliate, it’s essential to track your advertising efforts to ensure you’re achieving the right ROI and that your campaigns are profitable. However, one common challenge is that every affiliate often uses a different tracking platform or a custom setup.
To address this, Explodely has introduced a custom ISN Builder. This tool allows you to generate postbacks for any platform—whether you’re using a third-party tracker or your own custom script.
By default, Explodely sends all data to the ISN listener. But with the ISN Builder, you have complete control over the process. You can choose exactly which data points or tokens to send, as well as the specific format in which they’re sent.
Below are the detailed steps to help you set this up.
Step 1: Access the Instant Sale Notification Settings
i) Log in to your Explodely Affiliate Account.
ii) Go to Account → Instant Sale Notification.
iii) Set Send ISN to Yes and ISN Type to GET.
iv) Click on ISN Builder to open the configuration window.
Step 2: Add Your ISN URL
In the ISN Builder pop-up, enter your Postback URL.
This is the URL where Explodely will send the data after every successful transaction.
Step 3: Add Parameters and Tokens
You can now customise the order and format of the parameters in your postback URL.
To do this, start by adding a “?” after your postback URL. Then, include the parameter name used in your CRM or Tracking Platform, followed by an “=” sign and the corresponding token (such as Tracking ID, Amount, etc.) from the options listed below.
To include additional parameters, use an “&” and repeat the same process.
Once you’ve added all the parameters and selected the appropriate tokens, your Postback URL will look something like this:
You can repeat this process for all other parameters available in the builder, depending on your specific requirements.
Passing your Affiliate ID
If you are an Affiliate Manager or part of a CPA Network, you can also include the Affiliate ID in your Postback URL using the [affcup] token. The value passed through the [affcup] token will also be visible to the seller/advertiser on the Transactions page within their Explodely Account.
To do this, add the relevant parameter in your Postback URL and select Aff. Coupon in the ISN Builder.
Step 4: Submit and Save
Once your Postback URL is complete, click Submit.
This action ensures that Explodely will send the selected data fields to your ISN listener in the specified format.
Finally, click Update on the Instant Sale Notification page to save your settings.
Additional Tokens
In addition to the standard tokens available in the ISN Builder, you can also use the following two additional tokens.
These tokens are not listed in the builder but can be manually added to pass extra information if it was included in the affiliate link.
1. [affp1]
2. [affp2]
These tokens are useful for passing custom data, if needed.
Please contact us if you have any questions or concerns at support@explodely.com.